Superform was founded in 2024 as a sister brand of Kurious, born from the growing need of representation for crossover dance and pop artists. While Superform brings its own identity and creative vision, it runs on the same foundation as Kurious, backed by more than 10 years of experience in artist servicing, bookings, operations and strategy.

With a passionate team of music, festival and nightlife specialists, we primarily serve artists in the Benelux, but strong international partnerships extend our reach across Europe, the UK and Oceania. We excel at spotting opportunities, creating momentum for emerging talent and supporting established artists in their continuing growth.

We aim for long-term, reliable partnerships with promoters, festivals and venues by connecting the right artists with the right stages and lineups.

Superform stands for full-service A to Z professionalism: from bookings and advancing to administration, communication and long-term planning. We pride ourselves on giving artists and partners the best possible support at every step.